Does Engaging with Customers on Facebook Lead to Better Product Ideas?
Fachzeitschrift // 2017Bertschek, Irene und Reinhold Kesler (2017), Does Engaging with Customers on Facebook Lead to Better Product Ideas?, Harvard Business Review October 2017
Bertschek, Irene und Reinhold Kesler (2017), Does Engaging with Customers on Facebook Lead to Better Product Ideas?, Harvard Business Review October 2017