Das Zentrum für Europäische Wirtschaftsforschung (ZEW) erhebt seit 1993 im Auftrag des Bundesministeriums für Bildung und Forschung (BMBF) und in Kooperation mit dem Fraunhofer-Institut für System- und…
The introduction of the European Union (EU) Settlement Procedure in 2008 aimed at promoting the procedural efficiency of cartel investigations by the European Commission (EC). We use a data set consisting of 579…
Innovation activities in the German enterprise sector showed two opposing trends over the past two decades: While total innovation expenditures grew substantially, the number of firms conducting innovation…
Most marketing practitioners and scholars agree that marketing assets such as brand equity significantly contribute to a firm's financial performance. In this paper, we model brand equity as an unobservable…